ANTEX
Air logisitcs firm
THE CONCEPT
ANTEX is a concept air logistics company for a school project where the goal was to mix an aviation strand and a specific animal which in this case the animal selected is an ant. The I chose an ant to represent the brand was because of the ability of the ant carrying 50 times more of their own weight which combines really well within the logistics field.
THE LOGO
The goal on designing the logo was to incorporate the animal selected and some elements that we can relate to the logistics field like the box package and the express arrow that's so frequently used in this field.
The Pattern
The main focus on developing this pattern was to give an alternative way on identifying the brand, using the square shapes associated with the delivery packages that logistic companies are used to deal with and the links between them, I was capable of creating a sense of connection that allowed to show us that ANTEX is able to deliver every person wishes in every region around the world.
Thank you for watching!
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I'm open for new brand identity design projects.
Email: paulogranjodesign@gmail.com
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